Rank for the capability, process, and spec searches engineers and buyers make before the RFQ goes out.
Sourcing starts with an engineer searching a capability — “CNC titanium machining,” “low-volume injection molding.” Capability pages meet the spec at its origin.
Most manufacturer sites are a homepage and a contact form. A real page per process, material, and industry served is an almost unfair advantage.
ISO certs, equipment lists, tolerances, and industries served — the details engineers verify — are also exactly what ranks.
Hey, I'm Connor. Industrial SEO is capability marketing — a page per process, material, and industry, written to the spec-holder's questions, pointed at the RFQ. I'm a SEMrush-certified SEO consultant with an MBA from SMU's Cox School of Business, based in Tampa and working with manufacturers nationwide. You work with me directly — no account managers, no contracts.
Full technical rebuild for an IT & cybersecurity MSP — consolidating 222 pages into a focused architecture built to rank for buyer-intent services.
View the Sixwatch case study →Full technical audit to find what's keeping high-value clients from finding your firm.
Target how clients actually search — firm type, project type, and location, like "residential architect [city]."
Fast, crawlable, mobile-clean pages — the plumbing that lets a portfolio actually rank.
Project pages, service pages, and guides written for how clients evaluate architects.
Citations and links from design, construction, and local publications that move rankings.
A ranked page per process, material, and industry served — the structure that routes RFQs to your inbox.
I review your technical health, rankings, backlinks, and competitors to find the biggest opportunities — the platform supports the audit; the judgment is mine.
A clear roadmap: keyword targets, project pages to build, technical fixes, and link strategy — in the order that moves revenue first.
Month-to-month execution with plain-English reporting. You always know what was done, what moved, and what's next.
Work directly with me. No contracts — cancel any time. Every engagement starts with the free audit, and I'll recommend the right tier for your firm's authority.
Specific process + material searches have real RFQ intent and almost no competition — because almost no shop publishes real pages.
Tolerances, volumes, materials, and lead-time content matches how engineers evaluate — and pre-qualifies the RFQs you receive.
Sourcing platforms blast your quote against dozens. Direct capability rankings bring the engineer who already chose your process.
Exceptionally — sourcing begins in search, competitors publish almost nothing, and capability pages convert directly into RFQs.
Process + material combinations, industry-served terms, and capacity or tolerance questions engineers actually type.
Niche is the advantage: low-volume, high-intent capability searches are precisely the RFQs worth winning, at near-zero competition.
Capability pages often rank in 2–4 months given the thin competition; the RFQ flow builds as the page set covers your floor.
No. Everything is month-to-month, and every engagement starts with the free audit so you can see the opportunity before spending anything.
I do. You work with me directly — no account managers, no outsourcing. That's the entire model.
Why industrial visibility decays quietly.
What Happens If You Stop SEO →The 80/20 baseline for any B2B site.
DIY SEO for Small Business →The adjacent B2B playbook.
SEO for Technology Companies →Related industries: Technology CompaniesIt CompaniesRecruitment AgenciesConstruction Companies
Free SEO audit — personally reviewed, emailed the same business day. No obligation, no pitch.
Book Free SEO Audit