Rank for the specialty and struggle searches people make — with content that makes reaching out easier.
People search what they're carrying — “anxiety therapist,” “couples counseling,” “grief support” — often late at night, often after weeks of hesitating. Specialty pages meet them gently, exactly there.
National directories dominate generic terms, but specialty + local searches — and modality searches like EMDR or CBT — are winnable by the individual practice with real pages.
Fees, approach, credentials, and “what a first session is like” — plainly answered — remove the uncertainty that keeps people from booking the help they went looking for.
Hey, I'm Connor. Therapy SEO done right lowers the barrier to asking for help — honest specialty pages, clear expectations, easy next steps. That's the standard, and it's also what works. I'm a SEMrush-certified SEO consultant with an MBA from SMU's Cox School of Business, based in Tampa and working with practices nationwide. You work with me directly — no account managers, no contracts.
Full technical audit to find what's keeping high-value clients from finding your firm.
Target how clients actually search — firm type, project type, and location, like "residential architect [city]."
Fast, crawlable, mobile-clean pages — the plumbing that lets a portfolio actually rank.
Project pages, service pages, and guides written for how clients evaluate architects.
Citations and links from design, construction, and local publications that move rankings.
A page per specialty and approach — anxiety, couples, EMDR, teens — meeting each search where it starts.
I review your technical health, rankings, backlinks, and competitors to find the biggest opportunities — the platform supports the audit; the judgment is mine.
A clear roadmap: keyword targets, project pages to build, technical fixes, and link strategy — in the order that moves revenue first.
Month-to-month execution with plain-English reporting. You always know what was done, what moved, and what's next.
Work directly with me. No contracts — cancel any time. Every engagement starts with the free audit, and I'll recommend the right tier for your firm's authority.
“Therapist near me” belongs to directories; “[specialty] therapist [city]” belongs to the practice that wrote the genuinely helpful page.
Explaining fees, fit, and the first session isn't marketing fluff — it's the exact information that turns hesitation into a booked consult.
On a listing site you're one card in a wall. Your own specialty pages are the only place your approach isn't interchangeable.
Helping people find the right help is a service — the standard is content that informs and lowers the barrier, never content that exploits distress. That standard is also what works.
Specialty + location terms, modality searches, and the practical questions — fees, insurance, what to expect. Each specialty deserves its own page.
It widens it — state-level specialty visibility becomes possible alongside local presence, and both funnels deserve pages.
Specialty and local terms often move in 2–4 months; the practice-fit inquiries build steadily as the pages deepen.
No. Everything is month-to-month, and every engagement starts with the free audit so you can see the opportunity before spending anything.
I do. You work with me directly — no account managers, no outsourcing. That's the entire model.
The 80/20 any practice can do first.
DIY SEO for Small Business →Related industries: DoctorsChiropractorsSenior CareFamily Law
Free SEO audit — personally reviewed, emailed the same business day. No obligation, no pitch.
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